On the 4th of May 2024, The Cancer Council marked a significant milestone with the 25th edition of its renowned POSH Gala Ball.
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POSH stands as NSW's flagship fundraising event for The Cancer Council, dedicated to fostering progress in life-saving cancer research, support services, prevention initiatives, and advocacy efforts.
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For Sotto Brand, The Cancer Council is very close to our heart, and we take great pride in our continuous support of POSH over the last six years.
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Each year, our circle of loved ones gathers to champion this noble cause, lending our voices to an extraordinary organisation.
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At the heart of the evening are insights shared by industry pioneers, highlighting the remarkable strides and innovations propelled by the unwavering support of the POSH community and beyond.
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With cancer showing no bias, it has touched the lives of countless individuals in various ways and we truly believe that as a community, we can continue to take positive strides into the future.
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Our aspiration is that our contribution plays a role in furthering research, advancements, and preventative measures. Every gesture of support, regardless of its scale, plays a vital role.
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This year, POSH achieved a remarkable fundraising feat, amassing a staggering total of $903,000 (and counting), bringing their cumulative contributions to over $22 million—a testament to the enduring commitment towards combating cancer.
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To delve deeper into POSH, feel free to explore their website via the provided link below. Alternatively, you can connect with us at ciao@sottobrand.com, and we'll gladly engage in further conversation.
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Much Love,
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Lauren & The Sotto Brand Team x
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