"To inspire and be inspired"
.
This is the ethos that started it all.
.
At Sotto Brand, our goal is not only to inspire our community but to be inspired by the very people that wear our brand and support us.
.
To assist us in achieving this goal, we wanted to share a little more insight in who we are and why Sotto Brand was born.
____________
.
Sotto Brand is a women-led, Sydney-based label seeking to reimagine the wardrobe from the base up.
.
The word 'sotto' translates to 'beneath' in Italian, a nod to the founder's family roots as well as a play on using lingerie as the base for each outfit.
.
Founded by Lauren Mariani, who through her many years in the fashion industry as a fashion buyer, identified the need for lingerie that provided comfort whilst celebrating the female form.
.
After launching Sotto with a tightly-edited collection of minimal, fit-focused lingerie, the label quickly expanded into complimentary apparel and are set to launch their first collection of footwear and accessories later this year.
.
Each collection revolves around combining accessible luxury with modern aesthetics whilst focusing on seasonal edits of classic, fashion-led wardrobe staples.
.
As a brand and community, we ask you to join us in experiencing the art of dressing with timeless, modern silhouettes designed to build a forever wardrobe.
.
With Love,
.
Lauren & the Sotto Brand team x
